Business Writing for Technical People

By (author) Carrie Marshall

Publication date:

12 November 2018

Length of book:

84 pages

Publisher

BCS, The Chartered Institute for IT

Dimensions:

198x129mm
5x8"

ISBN-13: 9781780174457

Technically-minded people can struggle with business writing and many businesses get it wrong, losing their readers in avalanches of acronyms and jungles of technical jargon. It doesn’t have to be that way. In this book you’ll discover how to give your communication skills an upgrade, exploring the tips and tricks that will enable you to write effectively and persuasively for any audience. You’ll discover how to write for maximum impact and how to make your enthusiasm even more infectious.

What is Business Writing?
Learning to Write Without Fear
Think Before You Ink
Choose Your Weapons
Fight the Flab
Junk the Jargon
Make Your Case
Writing For Robots: Business Writing for the Internet
Be Your Own Audience
Communicating Goodwill and Delivering Bad News
What To Do When the Words Won't Come
The Business Writing House of Horrors

'If you have an important message to craft and you find yourself staring at a blank screen wondering what to say and how to say it; this is the book for you. Carrie takes the fear factor out of writing. Her clear tips and guides will make your writing instantly more readable. Practice what Carrie preaches and start to get complements on the style, persuasiveness and impact of your written work. Don't write another word until you have read this book from cover to cover.'