The Fair Trade Scandal

Marketing Poverty to Benefit the Rich

By (author) Ndongo Samba Sylla

Ebook (VitalSource) - £90.00

Publication date:

10 January 2014

Length of book:

208 pages

Publisher

Pluto Press

ISBN-13: 9781783710133

The Fair Trade Scandal takes aim at the Fair Trade consumer movement which many assume to be entirely benign. Through a razor-sharp analysis based on insider knowledge, Ndongo Sylla shows that there is a big gap between the rhetoric of Fair Trade and its practical results.

Sylla shows empirically that Fair Trade excludes those who need it the most and that its benefits are essentially captured by the wealthiest groups in the supply chain. Based on his experience of working for Fairtrade International, Sylla shows the flaws in the Fair Trade system which compromise its ethical mission.

The Fair Trade Scandal is both a provocative and deeply informative exploration of the Fair Trade phenomenon, suitable for specialists and non-specialists alike.
'After reading his book, the next cup of fair-trade coffee will not taste quite so good'