Publication date:
15 September 2011Length of book:
272 pagesPublisher
Practical Action PublishingDimensions:
244x171mmISBN-13: 9781853397288
Markets are a crucial component of how people survive. Understanding how markets are disrupted in emergencies is critical to any analysis of hunger, and to food and livelihood security. The Emergency Market Mapping and Analysis Toolkit (EMMA) is a guidance manual to assist front-line staff to make rapid assessments of market systems in the first few weeks of a crisis. Its purpose is to improve early response planning so that resources are used effectively, and so that opportunities are not missed to bolster future recovery in the local economy. This toolkit can help prevent lasting damage to the livelihoods, jobs and businesses on which people’s long-term security depends through practical steps to understand the important market aspects of an emergency situation, and communicate this knowledge promptly and effectively to decision-makers. Also available in French.
‘The IFRC has been proud to support the development of the EMMA toolkit and recognizes the value it brings to improving post-disaster needs assessment.’ Simon Eccleshall, Head, Disaster Services Department, IFRC
‘The recent collaboration between market development practitioners and emergency response practitioners is to be greatly celebrated and encouraged. The EMMA manual is one excellent result.’ Mayada El-Zoghbi, Senior Microfinance Specialist, CGAP
‘The EMMA toolkit effectively brings comprehensive market analysis approaches to the rapid emergency context. It’s a critical step forward.’ Timothy H. Nourse, Chief of Party, Expanded and Sustained Access to Financial Services (ESAF) Program, Academy for Educational Development, Ramallah, West Bank
‘EMMA is a clear and accessible framework.’ Adina Saperstein, Associate, Enterprise Development Practice Manager, Banyan Global