Type: Chapter

Consumers and food: Understanding and shaping consumer behaviour

Authors

Marian Garcia Martinez

The University of Kent (United Kingdom)

Steffen Jahn

Martin-Luther-University Halle-Wittenberg (Germany)

Yasemin Boztug

Georg-August University Göttingen (Germany)

Gordon R. Foxall

Cardiff University

Oscar Robayo-Pinzon

Universidad del Rosario (Colombia)

Sandra Rojas-Berrio

Nacional de Colombia (Colombia)

...

Publication date:

14 November 2023

ID: 9781801463560

E-Chapter format

£150.00
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Description

This collection reviews the wealth of research in understanding consumer food-purchasing behaviour and what this means for farmers, food manufacturers, retailers and policy makers seeking to produce healthier food in a more sustainable way.

Table of contents

Part 1 Understanding consumer attitudes and patterns of behaviour

  • 1.Using duality models to understand how consumers process information about food and nutrition: Steffen Jahn, Martin Luther University Halle-Wittenberg, Germany; and Yasemin Boztuğ, Georg-August University Göttingen, Germany;
  • 2.Neuropsychology of consumer food choice: Gordon R. Foxall, Cardiff University, UK and Reykjavik University, Iceland; Oscar Robayo-Pinzon, Universidad del Rosario, Colombia; and Sandra Rojas-Berrio, Universidad Nacional de Colombia, Colombia;
  • 3.Geographical patterns of food-purchasing behaviour: the example of sub-Saharan Africa: John Kuada, African Business Education & Research, Denmark;
  • 4.Sustainable food consumption attitudes and behavior: generational cohort differences: Irene (Eirini) Kamenidou, International Hellenic University, Greece; and George Menexes and Stergios Gkitsas, Aristotle University of Thessaloniki, Greece;
  • 5.Behavioural change towards sustainable food consumption: Réka Rozsnyói and Getachew Abate Kassa, Technical University of Munich, Germany;

Part 2 Product attributes

  • 6.Understanding consumer perceptions and attitudes towards nutrition labels and health claims in food: Joe Bogue and Lana Repar, University College Cork, Ireland;
  • 7.Trends in consumer preference for locally sourced food products: Matthew Gorton and Barbara Tocco, Newcastle University, UK; Péter Csillag, Eco-Sensus Research and Communication Non-profit Ltd., Hungary; Jelena Filipović, University of Belgrade, Serbia; and John White, University of Plymouth, UK;
  • 8.The effects of consumer perception of food safety and quality in food purchase decisions: Anne Wilcock, University of Guelph, Canada; Kathryn Boys, North Carolina State University, USA; and Brita Ball, University of Guelph, Canada;
  • 9.Understanding consumer attitudes to organic food: using profile deviation analysis for consumer benchmarking: Tatiana Anisimova, Linnaeus University, Sweden; and Felix T. Mavondo, Monash University, Australia;
  • 10.Understanding consumer attitudes to environmental sustainability issues in agricultural and food production: Caroline Saunders, Tim Driver and Meike Guenther, Lincoln University, New Zealand;